About Desert Green Africa

Problems we are solving

In South Africa, more than 86% of small-scale rely heavily on informal & municipal markets to sell their produce.

The Problems with these markets are:

They are offline
Creating a lot of Waste
No visibility on demand/supply
Fluctuating Prices & High logistics costs
At an inconvenience to the Informal Traders who must physically go to the markets to buy stock, stand in long queues and pay for delivery back to their market stall, loosing up to 35% of selling time.

Farmer

Invisible demand.
Unstable Pricing.
Long payment cycle.
Income loss & Produce waste.

Trader

Invisible supply.
Low individual buying power.
Inconvinience & High Delivery cost.

Our Solution

Geo-Trading A trader mapping feature enabling traders in one location to Bulk-buy in groups and farmers to share logistics
Whatsapp Chatbot A Chat-bot that can collect orders from traders & match to available inventory from farmers in multi-language.
Buy-Now-Pay-Later A feature that allows Traders to order stock & pay later, based on alternative credit scores, to improve their buying power
Free Delivery in 24 hours Available for all traders ordering through our platform, turning a luxury into convenience.

Our Journey

Just Start 2016

1 Micro farm on a backyard in Mpumalanga

SAB Funding 2016

R75 000 to grow from 1 to 5 micro farms.

Winner of SA GSEA & Top 6 Global Finalist. 2018

1st off-take Agreement 2019

240 tonnes/month from Farm Fresh Direct(Pty)Ltd.

E-Track Venture Program 2021

Pivoted to Informal Markets and Selected as Top 10 Startups for 2021.

MVP Development 2021

GreenKart MVP completed in October 2021

SAB Social Innovation Winner 2021

2021 Social Innovation Award Winners in November 2021.

Team Members

Tumelo Chiloane

CEO & Co-Founder

A background in Industrial Engineering; Business Process Improvements and an 8-year long start-up journey with a passion for solving African problems through tech.

Randy Kumasamba

Chief of Product

A Crop scientist experienced in Research; Data Analysis and Modeling.

Mam Lucy

Trader Liason Officer

Obed Matjiu

Sales & Sourcing Rep

Thato Motlanthe

Trader Sales Rep

Problems we are solving

In South Africa, more than 86% of small-scale rely heavily on informal & municipal markets to sell their produce.

Farmer

Trader

Our Solution

Our Journey

Gallery

Team Members

Tumelo Chiloane

Randy Kumasamba

Mam Lucy

Obed Matjiu

Thato Motlanthe

Desert Green Africa

Contact Us

Contact

Address

Our Service